Web Dev
The Psychology Behind CTA Placement
CTA placement tends to get reduced to simple rules. Put the button above the fold. Repeat it three times. Make…
Using CSS if() for Theme-Aware Components Without Duplicating Stylesheets
CSS is getting better at expressing conditional logic, but browser support still determines how far developers can take it in…
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Cumulative Layout Shift in Modern Layouts
Cumulative Layout Shift shows up when the page moves after the browser has already drawn…
How Design Decisions Affect SEO Ranking Behavior
Web design and SEO are closer than most teams admit. A page can be packed…
How Decentralized Domains Affect Discoverability.
If you’ve ever tried putting a site on an ENS or IPFS-backed domain and then…
Browser Caching Best Practices for SEO and UX
Browser caching do a lot of quiet work in the background. For repeat visitors, they…
Core Web Vitals Explained for Designers
When a person opens a page, the tiny details of how the page appears and…